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WhereAbouts - Coggle Diagram
WhereAbouts
Identity
themes
people
adventure
earth
simple
professional
Vector
Art
slogan
"Experience Earth"
Images
front cover
cities
nature
colour
green
nature
safety
blue
water
loyalty
trust
red
excitement
yellow
happiness
fun
curiosity
Target Audeince
Environmentally conscious
carbon emmision
do not harm enviroment
independent
do not trust big companies
adult
proffesional
possibly in relationship
Travelers
disposable income
seeking fun
brand
travel guide for every country
understanding and experience
eco-friendly
CO2 Emission
Sustainable Travel
independent
good Quality
go anywhere
accesible
Details
travel guide
easily readable when small
eye-catching
series
uniform design
front, back and spine
front/back
180mm x 180 mm
spine
10mm x 180mm
focused on one country
my choice
format
printed
web