Please enable JavaScript.
Coggle requires JavaScript to display documents.
MyStep - Malaysia Short-Term Employment Program - Coggle Diagram
MyStep -
Malaysia Short-Term Employment Program
Platform
TikTok
Tatget Audience
18- 30 Years Old
Job seeker
Hard to find Job
Looking For New Job
Most Active In Tiktok
Needs
Tiktok Account
Electronic Device
Smart Phone
Tablet
Video Format
Roleplay
one or two actor
Music
use trending background music
Infographic
use Adobe after effect (overlay taxt)
Instrument
Smartphone for video record
Mic for audio record
Stratergy
Hashtag
Link Title
Most Popular
Hashtag
foryou
foryoupage
fyp
duet
viralvideos
trending
comedy
funnyvideos
tiktokchallenge
Most Like Hashtag
tiktok
love
like
follow
memes
explorepage
likeforlikes
trending
music
followforfollowback
explore
funny
meme
cute
art
fashion
likes
tiktokers
lfl
followme
repost
Share link
facebook
twitter
instagram
Google Trends
Why?
Acording to Statista in 2022, the number of TikTok users in Malaysia was estimated to reach around 14 million.
In 2022, the Gen Z or those between the ages of 19 to 25 years old, made up the majority of TikTok user base in Malaysia, with 35.49 percent. This was followed by the Millennials between the ages of 26 to 32 years, comprising around 29 percent of TikTok users (Statista, 2022).
Link Title
For 2021, the number of smartphone users in Malaysia was estimated to reach about 29
million.
Objective
open more job opportunities and provide work experience to increase the marketability of workers in Malaysia.
What?
Government initiative that provides short-term employment opportunities (contracts)
Strategic Partners.
various Ministries
Government Agencies
Government Linked Companies (GLC)
Government Linked Investment Companies (GLIC)
Who?
Malaysian
Looking for job
18 years old and above
