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RESEARCH FRAMEWORK - Coggle Diagram
RESEARCH FRAMEWORK
Visitors
influenced through the using of internet and social media
Visitors influenced by the picture that they saw on the internet
Food tourism as part of lifestyle
Satisfaction of the expectation
Social media and Information technology
searching destination
Food blogger writes on the websites
Costumers feedback reviews
Sharing experience from one person to another
Local Visitors
Lifestyle
Mother tongue taste preference (?)
taste validation(?)
Food tourism destination image
Internal Factors
The previous experience
Personal beliefs
Personal interests
Cultural background
the feelings Fear Of Missing Out ( FOMO )
External Factors
Influenced by social media food blogger
Word of Mouth marketing (WoM)
Authenticity local food cultures
Local communities
Culinary reputation ( A place's image as a food location might be affected by how people feel about its restaurants, local specialties, street food, and gourmet experiences. Positive reviews from food critics, prizes, and culinary guides can make a place more popular.)
International Tourists
To taste authentic food
new place to visit