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Three common sentence faults, How to create well-organized, coherant…
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How to create well-organized, coherant paragraphs
Build well-organized, unified paragraph by focusing on a single idea
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Develop support sentences to illustrate, explain or strengthen the topic sentence
Build coherence by repeating the key idea, using pronouns to refer to previous nouns, showing connections with transitional expressions
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Direct strategy
Is used for receptive audience: who are willing to listen, pleased, midly interested
definition: Main idea first followed by supporting ideas, explanations or evidence
Advantages: save reader time, set proper frame of mind, reduce frustration.
Applied to: Routine request, non-sensitive memos, email, informational report, informational oral presentation
Indirect strategy
Definition: main ideas being presented later, after details, evidence and explaination
Audience: unreceptive audience: unwilling, uninterested, hostile, displeased, disappointed
Advantages: respect listeners' feeling, minimize negative reaction, encourage a fair hearing
Applied to: persuasive request, sales letter, bad messages, refusing emails
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Informational messages: explain procedures, announce meetings, answer questions and transmit findings
Persuasive messages: try to sell products, convince managers, motivate employees and win over customers
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