Sales Pipeline Conversion Percentage Drop
Product Features
Sales Process
Competitive Landscape
Competitor analysis
Sales team performance
Feature relevance to customers
Quality of product features
Competitiveness of product features
Features not relevant to target customers are included in the product(P4)
Target customers are not properly identified(P0)
Product features are not up-to-date or innovative enough to attract customers(P1)
Competitors have better or more attractive product features(P2)
TechnoServe’s product features are not effectively communicated to potential customers(P4)
Sales strategy
Customer interactions
Customer feedback is not being effectively gathered or acted upon(P2)
Sales team is not effectively motivated or incentivized to close deals(P0)
Customer interactions are not being personalized enough to address specific customer needs(P3)
Sales team lacks necessary skills or training to effectively sell the product(P2)
Sales strategy is not effectively targeting potential customers(P1)
Sales strategy is not effectively communicating the value proposition of the product(P2)
Market trends
Product differentiation
TechnoServe is not keeping up with competitor offerings(P1)
Competitors are undercutting TechnoServe’s prices(P3)
TechnoServe’s product is not sufficiently differentiated from competitors(P1)
TechnoServe is not adapting to changing market trends quickly enough(P0)
Improve the quality of leads
Increase sales team motivation
Enhance customer engagement