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The product - Coggle Diagram
The product
Product development
begins when the company finds and develops a new product idea. During product development, sales are zero, and the company’s investment costs mount.
Introduction
is a period of slow sales growth as the product is introduced in the market. Profits are nonexistent in this stage because of the heavy expenses of product introduction.
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Maturity is a period of slowdown in sales growth because the product has achived acceptance by most potentail buyers
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