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Relife logo (1) - Coggle Diagram
1. Develop your : Business Idea and Vision
Business Idea
Create a clothing brand that is not only environmentally friendly, but also stylish and comfortable.
Vision
To provide solution for the fast fashion problem
Make life sustainable with sustainable fashion
3. Develop Product and Marketing Plans
Marketing plans
Promotion
Donate 5% of our revenue to plant more trees in our plane
Create a recycle program and give back discount codes
Place
Online store
Product plans
Changing the stereotype of recycled fashion
stylist
comfortable
Branding
Production
Collaboration with Daai Tech
Pricing
Mid-range
Product line
Clothing
4. Determine Operating and Organizational Strategies
Operating Strategies
Highlight our dedication to sustainability in our marketing materials and branding to attract eco-conscious customers
Online platforms for sales and distribution include websites and social media, as well as advertising and Influencer partnerships
Ensure that our company is profitable and financially sustainable
Entry Stategy
Partner with local recycling facilities or source material
Collaboration with DAAI
Organizational Chart
Leader : Edmund
Finance Manager : Hansen
Production Manager : Stephanie
Sales and Marketing Manager : Evelyne
5. Discuss and Test Ideas with Advisors
Experienced in clothing industry business
Experienced in recyled fashion industry
6. Develop Financials and Determine Viability of Idea
Sales Forecasting
Target Sales per Day = 2,000
Net Profit per Year up to15,000
Dashboard
Total Cost = 50,000
Profit Margin = 60%
2. Understanding your Potential Market
Target market
people in LOHAS (Lifestyle of Health and Sustainability) market segment.
Young generations (age 15-30) who care for fashion and also its impact on the environment.
Market size
Taiwan
South East Asia Countries
7. Secure Funding
Bootstrapping
Crowdfunding
Applying for grants
Look for investors
