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Themes and concepts block 3 - Coggle Diagram
Themes and concepts block 3
Long term marketing
Relationship marketing
Internal marketing
Marketing tactics
Impressions
Social enggagments
Staff impact
Long term relationship retention
Big picture
Culture and leadership
charismatic leader model
leadership and motivation
Herzberg's 2 factor theory
Maslow's hierarchy of needs
Clayton Alderfer's existence-relatedness-growth (ERG) theory,
David McClelland's acquired needs theory.
5 Forms of leadership and motivational theories
Motivation analysis
Operational risk
Operational resilience
Quality gaps model
Decline of union power
Employee rights
Flexible working
Work life balance
Staff welfare
Employee pay gap
Improvement and quality
Political stance of business and management
Political astuteness
Steakholder analysis
Political games
Time and innovation
Fostering and innovation culture
Innovation strategies
Creating value
political skills
Interpersonal influence
Networking ability, apparent sincerity, social astuteness and interpersonal influence.
The five marketing concepts
Production
Product
Selling
Marketing
societal