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CHAPTER 6: CORPORATE-LEVEL STRATEGY Creating Value through…
CHAPTER 6:
CORPORATE-LEVEL STRATEGY
Creating Value through Diversification
Diversification efforts
Value Creation
Synergies
Success
Related Diversification
Economies of scope
Leverage core competencies
Sharing activities
Market power
Pool negotiating power
Vertical integration
Unrelated Diversification
Parenting
Restructuring
Portfolio management
Benefits:
BCG approach
Fail
Means of diversification
Mergers & acquisition
Strategic alliances
Joint ventures
Internal development
How managerial motives can erode value creation
Growth for growth's sake
Egotism
Antitakeover tactics