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Digital Brochure Promoting Prem, Research Questions - Coggle Diagram
Digital Brochure Promoting Prem
How will we record the videos?
What type of content is appealing to middle schoolers?
How long should the video be?
Are we targeting both middle schoolers and parents?
What do middle school students value in education?
What do students like about Prem?
Media
How long should the video be so that it is entertaining?
How long should the video be so that it is entertaining?
How are other schools using videos to advertise?
What type of camera should we use?
Observation
How comfortable people are in the environment
Joy
Calmness
Videos that are too long make people bored and unfocused.
Attitude to Learning
Interview
Present-day MS Student: What they like about learning
Parents?
Head of Prem Marketing: Tan Fawcett
K. Ice (?) and K. Bobby
Senior School grade 11-12: Their best experience, what was useful/impactful in MS
Teachers: How they teach at Prem
Sports teachers, and teachers in athletics: What we offer, what we achieve, what we are good at
Survey
Teachers: what they think about Prem
Teachers, students: Find out Prem's strengths
Find out what the majority think
MS Students: How can Prem improve
Prem Parents: Is Prem a good school for their children?
Research Questions