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Can persuasion effectively impact our attitudes towards social behaviours?…
Can persuasion effectively impact our attitudes towards social behaviours?
Social behaviours
Different types of social behaviours
Drink/drug driving
Smoking
Inattentive driving
Binge drinking
Bullying
Obedience
Compliance
Conformity
Prejudice
Altruism
Persuasion
3 persuasion strategies
Door in the face
Foot in the door
The Norm of Reciprocity
3 main theories of persuasion
Yale communication approach
Elaboration likelihood model
Experience
Impact
medium used
Social media
Ads
Newspaper
Attitudes
ABC model
Affective
Behavioural
Cognitive
Effectively
Design types
Experimental
Observational
Qualitative
Data types
Objective quantitative
Subjective quantitative
Qualitative
Ethics
Confidentiality
Right to withdraw
Voluntary participation
Debriefing
Informed consent
Accurate representation
Generated question: How do routes of persuasion (central and peripheral) impact attitudes towards bullying?
Variables
Dependant variable: Attitudes towards bullying
Independent: Peripheral or central route of persuasion
Sample size
Population: All adolescents aged 13 to 17 in Australia
Sample: 400 participants from Glenunga International Highschool ages ranging from 13 to 17.