Master data refers to important information about customers, products, and suppliers that is used throughout the organization for various purposes, rather than just for a specific transaction. For example, customer lists and information such as names, addresses, and contact details, are part of the master data. Similarly, product descriptions and details, such as pricing, packaging, and delivery options, are also part of the master data. Information about suppliers, such as contact details, payment terms, and delivery schedules, are also considered part of the master data.
Master data maintenance refers to the ongoing process of updating and managing this important information to ensure that it is accurate and up-to-date, and that it can be easily accessed by all relevant personnel within the organization. This helps to ensure that the organization can make informed decisions based on reliable data, and that it can operate efficiently and effectively across all departments and functions.