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Organization of travel and tourism agencies - Coggle Diagram
Organization of travel and tourism agencies
Travel agencies concept
A travel agent is a habitual and professional commercial company to advise and sell, organize trips or tourist services.
Role of travel agencies:
-Inform and advise on destinations, services and tourist trips.
-Stimulate travel restlessness.
-They channel tourist flows.
Contribute to tourism development
Functions of travel agencies
Advisory role
mediating function
producing function
Classification
passenger traffic
commercial scope
Products
virtual agencies
tour operators
Definition: vertical and horizontal integrations with other companies in the tourism sector gave rise to a type of large travel agencies called tour operators.
Functions: Create a tourism product that meets the demand.
Formation of large business groups.
Use of carriers and accommodations owned by you.
Franchise travel agencies
Franchise: collaboration system between two independent companies in which one, the franchisor, grants the other, the franchisee, the right to operate a business following uniform commercial techniques.
Characteristics: a good franchise must first and foremost be a proven and transferable success that can be produced by the franchisor in its territory
Economic-financial feasibility study
Items
market research
location study
financial economic study