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Module 5 (Part A), Part D: Emergence CSR, Part C Why Company doing CSR …

- - - - Relevant (Important, material)
      - Faithful representation
        (true picture/exactly/real story going on)
      - Focus on
        Short-term Result
        
        Externalities
        (impact to society)
- - - - Improved Brand and reputation
        
        Control Risk - Risk Management
        
        Reduce Cost of Capital
        
        Improved Analysts Forecast
        
        Improved General Perception
      - Socially Responsible
        Investment(pg302)
        
        Traditional - make Profit
        
        Responsible investment(tobacco)
        
        Sustainable Investment (Greenloan)
        
        Thematic Investment (Fund type of Group)
        
        Impact Investment (give up financial benefit if can see goals)
        
        Social Enterprises(pg304)
        
        Innovation Model
        
        Employment Model
        
        Give Back Model (Thank you)
        
        Corporate responsibilities
        and Accountability (pg305)
        
        Friedman
        
        Shareholder Primacy Perspective
        
        Social Contract Perspective
        
        CSR(pg308)
        
        Climate change
        
        Waste
        
        Pollution
        
        Bio-diversity
        
        Externality
        (pg309)
    - - Reputation trash
        
        Need to control waste
        make it efficiency
        Social environmental