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Retail Store Owners, General Business Owners, Category, General, Campaign …
Retail Store Owners
Applicable Criteria 2
PDF Free Content
SMS & Email Follow up
Eligibility Quiz
SMS & Email Follow up
Quiz PDF
SMS & Email Follow up
Applicable Criteria 3
Eligibility Quiz
SMS & Email Follow up
Quiz PDF
SMS & Email Follow up
PDF Free Content
SMS & Email Follow up
Applicable Criteria 1
PDF Free Content
SMS & Email Follow up
Eligibility Quiz
SMS & Email Follow up
Quiz PDF
SMS & Email Follow up
General Business Owners
Applicable Criteria 2
PDF Free Content
SMS & Email Follow up
Eligibility Quiz
SMS & Email Follow up
Quiz PDF
SMS & Email Follow up
Applicable Criteria 3
Eligibility Quiz
SMS & Email Follow up
Quiz PDF
SMS & Email Follow up
PDF Free Content
SMS & Email Follow up
Applicable Criteria 1
PDF Free Content
SMS & Email Follow up
Eligibility Quiz
SMS & Email Follow up
Quiz PDF
SMS & Email Follow up
Category
Pros
Extremely relevant
Easy to find relevant creatives
Talking to a specific audience
More engagement & better quality ad
Higher conversion rate
Cons
Limitations in scalability
More work creating specific ads for each category
higher cost due to limited audience
General
Cons
not talking to a specific audience
not too relevant
Lowe conversion rate
harder to find relevant creatives
les engagement & lower quality
Pros
Lower cost due to more audience size
Less work
Higher scalability/more audience
More bookings (potentially)
Campaign - angle 1 - $30
Angle 1 - $20
5 x Images
3 x headlines copy
1 x Primary Text
Angle 2 - $20
3 x headlines copy
1 x Primary Text
5 x Images
Steps for Process
Choose a Category
Research on Category
Pick out eligibility criterias for marketing angles
Lead Magnet setup
Steps for Lead magnet
Brainstorm what information needs to be added
Compile findings
Writing the content
Creating PDF through canva
PDF auto Send
What questions are people asking
Answers to the questions