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Rejuice interactive product - Coggle Diagram
Rejuice interactive product
Technical considerations
website
.html format
kiosk
.pps format
Audience
gender
suitable for all genders so everyone can be healthy
age
young to middle aged adults
young children
keep young children healthy
occupation
make enough money to be spending it on heathy drinks
education
well educated so they have a good job to afford to spend money on healthy drinks
interests
healthy activitys
exersise
eating healthily
lifestyle
heath conscious
middle class
Client
rejuice
smoothie bar
want a website and kiosk for their brand
used to highlight brand goals
teach about healthy smoothies and lifestyle choices
Purpose
advertise
product: drinks
inform costumers of the nutritional info and ingredients of the products
entertain
quizzes
educate
tells you about how to be healthy
House style
colours
orange, green, brown and black
natural colours
font
smooth delicate font
represent quality of the drinks
layout
menu at the top
navigation buttons to different pages
slogan
Rejuice – Refresh, Revitalize, Rejoice!
Rejuice – A Fresh Start in Every Sip!
logo
written logo with fruit graphics in place of letters
Content
video
advert for the brand
animation
small animations of vector graphics
drink pouring
fruit blending
images
logo
vector graphics of fruit for modern style
text
explanations of the products
page on brand intentions and goals
menu
table with thumbnail pictures and short discriptions
top menu and search bar nonlinear navigation
scroll through products linear navigation
audio
read aloud the text description