Please enable JavaScript.
Coggle requires JavaScript to display documents.
FOMO, to Lubang Kemiskinan bagi Masyarakat Kelas Menengah - Coggle Diagram
FOMO, to Lubang Kemiskinan bagi Masyarakat Kelas Menengah
What
The Tendency of Overconsumption
Barang-barang hiburan/rekreasi lebih penting
Hal-hal primer seperti pendidikan dan sekolah jadi no 2
Diperparah dengan mentalitas FOMO
Barang-barang viral
Labubu
Karena banyak promosi influencer
Harga mahal!!
Iphone 16/any new tech
Status sosial dianggap tinggi jika punya
Fear of Missing Out (FOMO)
Social Media
is an Illusion...
Reality vs Sosmed
a way to Show off
Has been a thing for a while...
Different media
Old
Radio
Majalah
Iklan TV
Word of mouth
Now
SOCIAL MEDIA
Berkurangnya jumlah masyarakat kelas menengah
When
Khususnya sekarang
Why
Pementingan "Pleasure" instead of "Needs"
Kesenangan fana (wow)
Discarding
Who
Masyarakat kelas menengah
Semakin miskin
Consumerism
Anak muda
Where
Indonesia
Mostly perkotaan
Menyebar ke masyarakat kelas bawah
How
sistem FOMO
Missing out
Iri/Jealous
Fear/Scared
Key Issues
Overconsumption
Primary vs non Primary needs
FOMO
Mobilitas Ekonomi
Potential solution?
Learning to say no
Make more thoughtful purchaces
Konsekuensi
The decrease of the middle class
Semakin miskin
Disappearance of middle class
Ekonomi rendah
The poor gets poorer
Lower economy
Emotions/Actions
Jealousy
Desperate
Hoarding
Stress
Hyperfocus
"in the trenches"
Pride
Oversharing
Longing
Imagery
Objek
Konsumerisme
Figurine pop mart
Labubu
Smiski
Cry baby
Uang
Dompet
Media digital
Komputer
Laptop
Hp/Ipad
Digital ads
Manusia
Manusia secara literal
Metafora
Hewan
Tupai