CREATIVE PRODUCER ROLE
Content Creation & Strategy
I have created high-impact multimedia content, including blogs, whitepapers, case studies, videos, graphics, and webinars, designed to engage audiences and inspire action.
I have developed and delivered content strategies that align seamlessly with business objectives, customer personas, and marketing goals.
I have collaborated closely with Marketing teams to produce compelling sales enablement materials, transforming complex information into clear, persuasive content across various media formats.
I have consistently experimented with innovative formats to ensure marketing and messaging remain fresh, engaging, and ahead of the curve.
Collaboration and Campaign Leadership
I partnered with the core Marketing team to deliver integrated campaigns that achieved measurable results.
I worked cross-functionally with teams across the business, leveraging their expertise to enhance content and meet objectives.
Collaborated with external agencies and freelancers to bring additional expertise to your projects as needed.
Events & Live Experiences
Lead the creation of standout live events ensuring guest interaction and engagement.
Coordinated with internal and external stakeholders to ensure all deliverables are impactful and deliver value to our guests.
Project Management & Organisation
Adapt at managing multiple content projects simultaneously, coordinate with freelancers, agencies, and internal stakeholders, ensuring timelines, quality standards, and expectations are met.
Maintaining a centralised repository of creative assets that is easily accessible across the business.
Staying informed about industry trends and new tools to ensure our content remains best-in-class.
Tracking and analysing content performance, using KPIs, analytics tools, and SEO platforms to measure impact and continuously optimise for better engagement and results.
Creative Producer E-On
Creative Producer responsible for a range of projects, managing them through conception to execution, working with the Marketing teams, creatives, and third parties to bring ideas to life.
Strategic thinking: Alignment on creative briefs between the creative and marketing teams, to ensure that the briefs landing on our creative's desks are exciting and engaging always.
Being the production expert: Speed and brilliant execution, always in the know on your projects, the go to person for updates and solutions when challenges arise. Often needing to think on your feet and be the voice of reason within the room.
Stakeholder management: Our clients are our team, and you will be responsible for keeping them in the know on your / their projects all along the way. So, you need to be clear, diplomatic and on the ball at all times.
Being a creative thinker: We have a brilliant team of creatives and marketeers but you are often the conduit and so it helps to have a passion for creative as anyone can come up with ideas in the team.
Production management: Overseeing the production process, including scoping, scheduling, status updates and QA checks across all project types.
Collaboration: Working with creatives, copywriters, and freelancers to develop ideas and messaging.
Communication: Serving as the main point of contact for internal stakeholders and third party production companies, and managing reviews and feedback rounds in a clear and consolidated manner.
Organisation: Ensuring that project documentation, creative content and assets are well-organised and archived to serve as a central location for that project at any one time.
QA & Legal liaison: You will be responsible for managing a tight ship with the regs and QA process, taking ownership of ensuring that anything you are producing has been seen and approved by the regulatory teams as well as creative and marketing stakeholders.
Proactive and Adaptive Mindset: Approach problems as opportunities, take initiative, and embrace role expansion.
Strong Organizational and Decision-Making Skills: Highly detail-oriented, confident in decision-making, and motivated to improve continually.
Team-Oriented and Collaborative: Committed to contributing to team success and excelling as a team player.
Technologically Savvy and Curious: Experienced with ASANA, open to new technologies, and eager to learn.
Resilient and Flexible: Comfortable navigating ambiguity and adapting to new ways of working.