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Market Entry - Coggle Diagram
Market Entry
External Data
Target Market Data
Size
growth rate
customer segments
demand patterns
Competitor Analysis
Key players
market share
strengths/weaknesses
pricing
Regulatory Environment
Laws
taxes
tariffs
barriers to entry
Distribution Channels
Availability of local partners
logistics feasibility
Economic Trends
Inflation
exchange rates
interest rates in the new market.
Internal Data
Current Market Presence
products served
Regions
Product/Service Portfolio
Performance of existing products in similar markets.
Capabilities
Production capacity
R&D strengths
Financial health.