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Pet Me Go advert content ideas - Coggle Diagram
Pet Me Go advert content ideas
where it will be published:
TV and radio
can reach the older audiences well and has a wide coverage
social media:
it will be advertised to social media platforms such as facebook to target older adults and the elderly as they tend to use those platforms the most.
also platforms like instagram to target younger audience such as children as they tend to spend most of their time on such platforms.
resources:
actors need to be hired and sorted into the roles.
dogs need to chosen to take part in the advert
some props
advertisment:
audio
needs to have a calm yet sad background audio with not too much noise to let the viewers be able to take the information in as it will be quite emotional.
text
need to include the name of the shelter "Pet me Go" a slogan and their address and telephone so that people can contact them easily.
genre
a sad kind of vibe to make people feel emotional about the lonely dogs and would encourage them to adopt.
target audience:
pet lovers
potentially younger audience such as children as young adults will be too busy to take care of a dog.
older adults who might be lonely and would like a companion who can see the advert through the TV meaning they do not miss out just because they might not have social media.