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Social Media Location Analytics - Coggle Diagram
Social Media Location Analytics
Categories of Location Analytics
Application of Business data-driven location Analytics
Geo-Enrichment
Collaboration and Sharing
Powerful Intelligence
Application of Social media data-driven location Analytics
Information Request
Alerts
Advertisement
Search and Rescue
Customer Segmentation
Navigation
Recommendation Purposes
Sources of Location Data
Latitude and Longitude
GPS-Based
Postal Address
IP-Based
Location Analytics Tools
Tweepsmap
Maps your Twitter followers by location (country, state, or city)
Trendsmap
Displays real-time Twitter trends by geographic location
Agos
A geo-tagging platform that helps track climate change and disaster risks
Followerwonk
Analyzes Twitter followers to see who they are, where they are, and when they tweet
Google Fusion Tables
A tool for visualizing and analyzing data on maps using geo-tagging
Esri
A GIS tool for mapping and analyzing geographic data to find patterns and trends
Privacy Concerns
Anonymity
Risk of personal identification
Security
Vulnerability to breaches
Control
Limited user authority over data
Surveillance
Risk of unauthorized monitoring
Transparency
Lack of clarity about tracking
Regulation
Need for stronger legal protections