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Exam prep - Coggle Diagram
Exam prep
Imagery
Digital
Photography
Illustration
Graphics
Drawings
Raster(Pixels)
Illustrator
Vector(Curves)
Photoshop
File types
JPEG
PNG
TIFF
GIF
Mono printing
Lino printing
Resolution
DPI (Dots per Inch)
300DPI = Printing
300DPI = Scanning
Double DPI for better quality Image
300DPI --> 600DPI
PPI (Pixels per Inch)
72PPI = On Screen + Web Graphics
Visual Language
Identify forms of communication you need to consider when using visual language in graphics design
Attention
Communicate a message
Convey a emotion
Emotive Imagery
To get reactions
To appeal to the intended audience
Image adjustments
Saturation
Hue / Colour cast
Brightness
Contrast
Cropping
Mask
Blur
Rotate
Reflect / Flip
Scale
Screen printing
Effective use of resources
Make sure you got a good brief and you understand it
Plant your time by using a Gannt Chart to make sure you stay on track and don't spend too much time on one task and to help meet your deadline
Thinking about reducing waste when it comes to materials
Choose the right tool for the job to save time
Planning to make sure you have all tools you need before you start (Tools, Material)
Plan to appeal to the right target audience (Mouldboards, Surveys)
Potential problems and solutions (Religion, Age, gender...)
Make sure you know what the client wants before you start
Tone
Hatching
Cross-Hatching
Stippling
Shadows
Scribbles
Tints
Shades
Principles
Hierachy
Alignment
Balance
Contrast
Rhythm
Proximity
Colour & Space
Line
Types
Vertical
Dotted
Zig Zag
Curved
Horizontal
Diagonal
Texture
Colour
Contrast
Boundery
Definition
Emphasise points of interest
Colour
Colour Wheel
Complimentary Colours
Harmonious Colours
Monochromatic Colours
Analogous
Triadic
Colour Therory
Image adjustments
Hue
Tint
Shade
Saturation
Colour Palette
Warm Colours
Red
Orange
Yellow
Cool Colours
Blue
Green
RGB
Graphics to be seen on screen
CMYK
CMYK
Graphics to be printed
Composition
Contrast
Proximity
Repitition
Alignment
Balance
Mathematical Techniques
Design Briefs & Types of Clients
Competition
Collabortive
Comercial
Online only
Clients
Independent
Family Owned/Small Business
Plant World in Denton
Public
Business that the public have charge over
NHS
Corporate
Multi-Millionaire Huge Business
Coca Cola
Brief
Target Audience
Name
Colour schemes
What it has to conclude
Constraints in the studio
Not having the right Tools
Software not up to date
Missing / not having equipment/Hardware
Tools are not well maintain
Client Requirements
Knowledge how the systems work
Time
Bad Lighting
Missing / not having Materials
Typography
Font style
Serif
Sans-serif
Display
Script
Alignment
.
Leading
Kerning
Tracking
Ascenders
Descenders
X-height
Graphic design Sectors & Roles
Sectors
Visual Identity
Packaging Design
Marketing and Advertising
Layout and Print (Publication)
Environmental Design
Typographic
Illustration
Roles
Creative Director
Artworker
Advertising Art Director
Animator
Concept Artist
Work
Freelance
Choose your hours
Creative Freedom
Design Agency
Work in a team
Steady pay
In-House Designer
Steady pay
Responsibilities of Graphic Designers
Cultural Awareness
Cultural
Issues that are offensive or harmful to a certain group of people with certain belief and traditions
Social
Issues that affects peoples lives
Moral
Issues that could be Dangerous or Controversial
Competitor Research
Researching other competitors work to either to make your design unique / original or trendy
Promoting of work
Digital
Website
Digital Slideshow portfolio
Show Reel
Social Media
Blog
Vlog
Physical
Leaflets or Booklets
Design Boards
Exhibition
Physical portfolio
