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Egab Editors' meeting 1_2024-12-24 - Coggle Diagram
Egab Editors' meeting 1_2024-12-24
Editors Pains
Bugs
Filters not working correctly?
editing/updating comments to journalists deletes the old comments from previous rounds --> should not be the case
when the journalists reply, they write within the 500 word limit
attached word docs to journalists response
take forever to load
no easy access to it
when the journalist is supposed to submit the approved pitch, the journalist faces a bug where they cannot add a reply --> potential Bug
which journalist is in which city
search/filter journalists by city
which journalist by qualification and medium to publish in
handling straight forward rejection
Iman El Halawany
ارحمي أهالينا الله يهديكي
how to accelerate feedback/rejections
common rejection criteria
Chasing journalists to respond to editors' comments
automated follow ups for non-responsive journalists?
person missed deadline --> highlight somewhere in platform
الروتة
الأحد الأسود ربنا يعفينا
which pitches get sent to which outlets
creating the black Sunday distribution table
update the status of sent pitches
filling same data into multiple places
platform
sheets
Pitch approval
too complicated
requires journalist to copy and paste their pitch into the system once again despite it not requiring no changes by the editors
Editors cannot submit pitches without switching to their journalist profiles --> should be possible from their editor's profile
in hot areas --> journalist send 2-line mini-pitch for time-sensitive topics
fast-track the editorial process due to nature of event
short shelf-life
too much process in the platform for this type of pitches, specific to certain clients
Platform doesn't reflect the true number of pitches per month done in reality
a lot of fast-tracked mini-pitches do not make it to the platform
up to 25% (heuristic guess)
Communication with journalists
commissioned stories
Whatsapp
Google Docs
chat/messaging
on Whatsapp
Whatsapp use cases
we have a commissioned story and want to reach a bunch of journalists --> whatsapp is faster and more reliable
something happened on ground and we want to reach out to the journalists to ask them what's going on and see if there is potential stories to create
Ask questions on whatsapp because sometimes there is a miscommunication and misunderstanding when asking via email
Voice notes!
Discovery