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Big ideas in organisations - Coggle Diagram
Big ideas in organisations
marketing
the marketing mix
product
place
promotion
pricing
how the two interact
pricing
operations
process design
QFD
coordination
technology
objectives
trade offs
finance
debt factoring
overdrafts / bank facility finance
lease finance
equity finance
venture capital / PE
costs involved
accounting / finance
external business environment
environmental
political
legal
macro / micro economic
forms of finance
social / cultural
technological
global events
how the firm operates
globalisation
international trade
outsourcing
technology
immigration / labour