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triadic model of attitudes - Coggle Diagram
triadic model of attitudes
negative formation of attitude
A
Affective
feeling
B
behavioural
doing
C
cognitive component
knowing
A
change feeling to dun to feel less fear
example -
including fun floats for juniors when swimming
B
change behaviour
produce reward system
praise, encouragement, swimming badges
C
infrom knowledge
prove safety
instructor hops in the pool
when all these align = consonance
dissonance = aspects of the model are in disagreement with the other
cognitive dissonance theory
disrupting the triadic model
persuasive communication theory (PCT)
target cognitive knowing side with persuasive communication to allow for consonance
importnat of PCT is of high authority / role model
clear goal and communication
message relevance