Please enable JavaScript.
Coggle requires JavaScript to display documents.
Your ad here! - Coggle Diagram
Your ad here!
Secrets of food marketing
create demand, through advertising a product or service in a specific way.
with to purchase a certain product
food lables are design to make consumers feel good
Intensive farming developed due to a shortage of resources after the Second World innovation in marketing
The language of
Marketing benefits from people's willingness to ignore the product's background
CowaRobot R1
using strong adjectives
dangerous, heavy, exhausting
appealing to feelings
not having to worry about airport security
not having to carry a havy bag around
addressing the audience
In a hurry and not having to worry about the suitcase
Not dragging the suitcase around
Not having to worry about finding a charging place for a phone
stressing the benefits of the product
show don't tell
quantify advantages
intelligent lock to secure the bag
charging powerbank, which doesn't interfere with airport security
How to use influencers in viral marketing
What is viral marketing?
use social networking services
brand awarness
initial brand "push"
How to use influencers in viral marketing
strategic content publication
invest in visual media
have a clear massage
Viral marketing strategies
provide a benefit to participants
select cheap cummunication channels.
make your massage clear
invest in visual aestetics
enhance your campaign through influencers