The student Journey Map

awarness

consideration

on-boarding

the journey

the exit

post-exit

accessibility of info

orientation sessions

campus life

extracurricular activities/ students clubs/ students talents

counseling

interruption

advising/ scope of work/ performance

career orientation/proximity to industry

social life

academics/courses plan/ clear path/ Mydegree program

student representation

research

mobile friendly website

review the marketing material/ videos

Mobile app

payment process

how we are transferring info to students

Why USEK?

comparison with other opportunities/unis

communication with last year students/ audit on their graduation process

Info about C2 programs and application process

Students feedback

students achievements

Career / internship opportunities

engaged alumni

Reputation

Recommendation

Word of mouth/ parents

Find scholarships/ sports

social media

google Ads (SEO)

referral and alumni

budget calculation

Housing and transportation (access)

Loyalty

open doors/ orientation at schools/forums

accredited programs