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[ITBM-02] 動態競爭 Dynamic Competition - Coggle Diagram
[ITBM-02] 動態競爭 Dynamic Competition
策略聯盟 strategic alliance
在公司中追求所需目標的戰略(戰略夥伴關係) a strategy to pursue a needed goals in companies (strategic partnership)
低成本戰略 low cost strategy
差異化戰略 differentiation strategy
價值鏈 value chain
市場交易 = VPC(價值、價格、成本)
market transaction = VPC (value, price, cost)
供應鏈 supply chain
客戶和賣家(競爭和戰略很重要)
costumer and seller (competition and strategy are important)
均衡價格 均衡數量 equilibrium price an equilibrium quantity
合作(背書)Collaboration (Endorsement)
競爭者分析
Competitor Analysis
市場共性(高/低)market commonality (high/low)
市場細分 Market segmentation
資源相似度 resource similarity
AMC-察覺/動機/能力 AMC-Awareness/Motivation/Capability
戰略行動 strategic actions
產生更好的影響、投資和改變的行動
an action to make a better impact, investment, and changes
戰術行動 tactical action
更少的變化 less change
所需時間更少 less time required
投資少 less investment
行動回應與績效 Action Response and Performance
使公司的表現優於其他公司,無論是提供更好的服務還是生產更好的產品 to make the company perform better then the other company whether it is serve better services or producing better products
能力與互動 Capability and Interaction
動機 motivation
反應能力 ability to respond
洞察力 perception
交互過程需要始終更新(設計和維護) interactive process needs to always be updated (design and maintain)