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ECONOMICS THEME 3 - TOPIC 3.3 - REVENUES, COSTS AND PROFITS - Coggle…
ECONOMICS THEME 3 - TOPIC 3.3 - REVENUES, COSTS AND PROFITS
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3.3.1 Revenues
Types of revenue:
- average revenue is equal to demand (total revenue/output)
- total revenue is the total amount of money coming into the business through sales (QxP)
- Revenue is the money earned from the sale of goods and services
Price elasticity:
- In perfect competition there is a perfectly elastic demand curve so firms are price takers
- But for most goods the price decreases as output increases so there is a downward sloping demand curve (firms alo have some price setting power)
- When MR = 0 then TR is maximised
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3.3.4 Normal profits, supernormal profits and losses
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Normal profit, supernormal profit and losses
Normal profit is the return that is sufficient to keep the factors of production committed to the business - Where AC=AR or TC=TR
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