Please enable JavaScript.
Coggle requires JavaScript to display documents.
BRAND BUILDING - Coggle Diagram
BRAND BUILDING
Types of marks
Mixed
Private label
Nameles
Private
Nominal
Generic
Registered
Leader
Brand elements
Colors
Recognition
Emotions
Logo
People
Souvenir
Brand Name
Company
Product or service
Purpuse
Impact
World
Brand elements
Slogan
Product characteristics
Personality
Communication tone
Branding
Identity
Value
Strategic management