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BOSTON BEER COMPANY AND THE DELL VS HP WAR - Coggle Diagram
BOSTON BEER COMPANY AND THE DELL VS HP WAR
Hard dispute between Dell and Hewlett-Packard
Dell Inc. lowered the prices of its computers
HP, that indicates a new and brutal phase
Latin America
Currently growing very fast
Sales volume increase
The price cut was an added boost
Dell
Market
Will beat hp
Low prices
Boston Beer Company
Craft beer
World Beer Champion
Founded in 1984
Company strategy
Established 4 major lines
Contract Manufacturing
Sales & Marketing
Product Line Innovations
High Quality Standards
Sell the highest quality beers
Company strategy
Only goal was to sell beers
I had established 4 lines
Contract manufacturing
Sales and Marketing
Product line innovations
High quality standards
High quality standards
High quality
Produce special beers
Boston Beer and its relationship with marketing
Revenue in sales and marketing
Contract manufacturing
Beers with a more intense and bitter taste