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CB - Elena Altemir, BCB is member of - Coggle Diagram
CB - Elena Altemir
:silhouette: International Promotion Manager-Corporate
Attend to MICE international trade shows
Organize promotional events: FAM TRIPS & Workshops
Travel to the target markets
Assit the organizers
Clients – Look for them: Agencies & Final clients
Represent and promote BCN
Marketing plan
Govermental meetings
MICE destination needs Convention Bureau
MICE (Business and event industry)
Meetings
Inventives
Conferences
Exhibitions
Actors
Product
The event
Destination
Suppliers
Organizers
DMCs, PCOs, Meeting planners, 3rd parties, event org, online platforms...
Conference/ events services
Catering, Rest, trans, AV Equip, Light&sound, guides, hostess, design building & deco...
Meetings facilities
Congress & exhibition center, hotels, lecture halls, singular venues...
Clients
Associations & Corporate :world_map:
CBC
Actors
Business: strategy & Innovation
Buyers: sales & promotion, build interest for BCN
Destination: MKT & Communication
Management
Private & Public sectors together for a common goal
Members
People that pay annually to be part of it
Process of analysis, selection & quality control
Not accepted: low quality members
Specialized program of "Turisme de Barcelona",
represents the destination as place to hold MICE
Free advice on how to organize your meeting in the city. Necessary to develop a MICE destination
Functions
Promotional activities to encourage organization of MICE in BCN
Meetings, planning and organization consultancy
+320 members from every sector in BCN & BCN province
Hotels
Restaurants
OPCs, DMCs & event organizers
Unusual venues
Ancillary services
Convention centres & exhibition infrastructures
BCB is member of
UIA
SITE
MPI
ICCA
European Cities Marketing
Spain Convention Bureau
PCMA