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MICE - Coggle Diagram
MICE
Convention Bureau
Technical office that represents the destination, promote the tourism in a city (Private/public)
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It supports the local tourism industry so benefits the GDP of the destination / They have deep local knowledge their city
It gives to the DMCs: reference of quality, visibility, prestige
Members of the convention bureau need to pay for the membership, hotels, venues and conventions are The Who pay the most.
Sales & promotion
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Workshops: ECM, ICCA, MPI (professionals associations in the MICE industry)
Terminlogy
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Fam trip (familiarization trip, they organize the events)
MICE (business industry connecting people, ideas, knowledge, values and events for a life experience, this is the professional segment in tourism industry.)
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PAX (delegates, attendees and participants)
Suppliers
Organizers (DMCs, PCOs, Meeting planners, Online platforms, Event organizers...)
Meeting facilities (Congress and exhibition center, hotels, venues...)
Conference/Events services ( Catering, restaurants, transportation, equipment, light and sound, decoration...)
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