According to the official website of the Macao Statistics Bureau, in 2020, there are 445 institutions involved in the design and sales of cultural products in Macao.According to the official website of the Macao Statistics Bureau, in 2020, there are 445 institutions involved in the design and sales of cultural and creative products in Macao. In an area of only 32.9 square kilometers in Macau, there are nearly 500 cultural and creative companies, which shows that the intensity of competition is very high. Moreover, Macau's cultural industry is now close to saturation. Coupled with the impact of the epidemic, there are fewer and fewer tourists. People's demand for special souvenirs is gradually declining, and Macau no longer needs so many cultural and creative stores.