Websites - Coggle Diagram
What are the disadvantages of using websites for advertising?
Websites can be hacked
Technical problems can occur
Internet connection needed
Wrong audience is shown the ads
What are the advantages of using websites for advertising?
Can target a larger part of the population
Interactive elements can be added
Convenient for customers
What is the benefit of creating your own website for advertising?
Full control over when the ads are displayed, how long the ads are displayed for and the size that the ads are displayed in
Lower costs as no payment has to be made to website owners for displaying our ads
Drawbacks of creating your own website for advertising?
Expensive start up costs
Website has to be designed, time consuming, stressful
How companies use websites for advertising?
Websites get paid by advertisers for running ads on their website.