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BURGER KING : - Coggle Diagram
BURGER KING :
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SALES AND DISTRIBUTION
Their restaurants, Mobile App
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The storefronts have banners and posters promoting new additions to the menu and when the customer has the mobile app, they are part of the Burger King loyalty program.
Market,Research, Segmation, and Targeting
Someone thats wants to get their food and eat on the go. Teenagers, People that dont know how to cook
Millennials, Gen-X, Baby boomers. People are at work/school and have a lunch break and want to get their food and just eat it pretty fast. So they can get back to whatever there doing
The restaurant offers different products for consumer who prefer different items. They offer plant based meals such as the Impossible Whopper and a variety of other items that are not beef.
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Product Development
The Burger King mobile app promotes their products by offering deals and free items. When you’re on the app, offers and deals appear encouraging the customer to buy more of their products.