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What are the different KPIs affecting customer sales? - Coggle Diagram
What are the different KPIs affecting customer sales?
customer care service impacts sales
availability of customer care 24/7 helps instill trust in the brand adding to increase in sales
quick and easy solutions to resolve complaints raised by customer shows their importance and keeps them coming back increasing sales
improves customer satisfaction and customer lifetime value
more number of customer care calls can mean decrease in sales as customers are unsatisfied with the service
Impact of Michaels rewards
Discount coupons given to the members increases sales since more people are likely to buy with a discount
Number of customer retaining their membership every month affects the sales
Services offered under the memberships and the extra benefits members receive increases retention rate hence incrementing sales
Marketing and advertisement impacts sales
Social media ads on Facebook , Instagram and twitter help in target Advertisement and increase sales
Emails and messages sent to customers to promote the products has an impact on sales
Tv or youtube ads keep the brand in people's mind while purchasing products
online shopping experience affects the sales
ease of product search increases customer sales
promo-codes/discounts available increases online sales
ease of navigation across the website increases customer sales
providing delivery option either for free/low prices increases sales
personalized recommendations based on purchase history pushes people to buy more
providing the BOPIS option for people to pick up from store increases sales
having a variety of payment options like credit card payment, netbanking, wallets, COD etc increases sales
Brick and Motar / In store experience has a major impact on customer loyalty
Availability of the product the customer wants in the store increases the sales
Distance from the nearest michaels store to customer affects the sales since a competitors may be more near
Customer Service inside the store affects the sales
store working hours and working days affects the sales since people prefer to visit store on their leisure time
products/service sold have an impact on sales
Seasonal products adds to sales
selling of holiday specific decoration helps boost sales
availability of various seasonal products under one roof helps increase sales
seasonal discounts attract customers to purchase and hence increases sales
Better quality of products being sold increases the sales
Having a variety of products increases the sales by attracting customers to buy more
presence of products both online and in-store helps increase sales by giving people the option of purchase
keeping prices same or lower compared to competitors pricing helps attract customers and increases sales
introducing workshops, classes and events to customers can introduce them to different products and interest them in buying it
offering services like same day delivery, curbside pickup, BOPIS, etc gives customers flexibility to buy products which increases sales