DATA ANALYSIS AND INTERPRETATION: DEFINITION AND PURPOSE, ENSURING…
DATA ANALYSIS AND INTERPRETATION: DEFINITION AND PURPOSE
ANALYZING AND INTERPRETING DATA
STEPS IN ANALYZING QUALITATIVE RESEARCH DATA
Qualitative data analysis is a cyclical
One approach to analysis is to
follow three iterative steps:
Reading/memoing is the process of
writing notes in the field
Describing involves developing thorough
and comprehensive descriptions of the
Classifying small pieces of data into more
To make sense and find connections
among the data
DATA ANALYSIS STRATEGIES
Strategy that relies on
the identification of ideas
Asking key questions
Many computer programs are available to
aid in analyzing qualitative data
Concept mapping allows the qualitative
Analyzing antecedents and consequences
Coding is the process of marking units of
text with codes or labels
It involves the
reduction of narrative data
An organizational review helps the researcher
Displaying findings involves
DATA INTERPRETATION STRATEGIES
Based on: Connections, common aspects, and
The aim of interpretation is to answer four
Why is important?
What is learned?
What is learned?
The analysis is a data interpretation
The researcher personalize
interpretations based on intimate knowledge.
Connecting findings with personal experience
Seeking the advice involves
inviting trusted colleagues to offer insights
Turning to theory encourages researchers to
link their findings
your interpretations wisely
summarizing data dependably and accurately
Data interpretation is an attempt
To find meaning in the data
Data analysis occurs before
data collection is complete
Is your research question still answerable
and worth answering?
Is important to avoid premature actions
based on early analysis
The researcher must organize, categorize,
synthesize, analyze, and write about the
ENSURING CREDIBILITY IN YOUR STUDY
To check the credibility
Are the data based on one’s own observation or on hearsay?
Are observations corroborated by others?
In what circumstances was an observation
made or reported?
How reliable are those providing the data?
What motivations may have influenced a
What bases may have influenced how an
observation was made or reported?