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Carnival of Venice - Advertising Campaign - Coggle Diagram
Carnival of Venice - Advertising Campaign
Tech specs
Size dependent on specifications sheet for print and Format must be correct dimensions for the chosen platform for screen
Colour mode must be CMYK for print and RGB for screen
use Adobe Illustrator, Photoshop, and Indesign
Aim of assessment
to create 4 advertisements (2 for screen and 2 for print) for the Carnival of Venice
Due date
week 9
What to submit
EVD as a PDF
2 online advertisements PDFs
2 print advertisements as ready print PDFs
target audience
18 - 40 year olds
competitors
Brisbane festival
Valley Fiesta
Oktoberfest Brisbane
La Festival
schedule
ask questions. Evaluate brief. Research. Identify gaps in market. Make concepts. finalise concepts. write overview for both concepts. pitch concepts. refine idea. pitch final. make PDF. final thoughts. submit final artworks.
budget
Magazine cost:
billboard cost:
Insta/Facebook cost: Free
legal requirements and organisational policies and procedures
due to the nature of the festival being 18+ it is imperative that no minors are allowed inside the festival
because there will be alcohol, there should be somebody in place to stop people if need be
advertising standard festival advertising