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ARBER DISPATCH, SWOT, DISPATCH WORKFLOW, MARKETING, BOOKING - Coggle…
ARBER DISPATCH
COMPANY
Structure
ARBER LLC
DBA: ArBer Dispatch Services
Staff
Manged by owners :check:
Drivers :star: :warning:
Tools
Samsara
PC Miller :question:
Hire Assistants at 10 drivers
Onboarding training videos
Values
Proactive communication :<3::
Excellent Support :<3:
Work life balance :<3:
Discipline :<3:
Peace of Mind :<3:
Procedures
Get Dsipatching Software
SamSara
Drive Axle
Locate Clients
Access Load board :question:
Scheduling of drivers
Interview & Send Onboarding Packet
Set up expectations
Post availibility
Locate best load
Add broker as CH
Sign rate confirmation
Send via email to driver
Retrieve the BOL
Send invoice to Factoring
Expenses
Subscriptions
Marketing platform: $40/month :warning:
Load board: $40/month :warning:
EverSign: $10/month :check:
Marketing
Linkedin Ads: $10/day
Craigslist Ads: $10/week
Setup
Website: $80 :warning:
Flyers: $35 :warning:
Legalzoom fee: $200 :check:
SEO content: $70
SERVICES
Truck Dispatching
Billing
Software :question:
Rate negotiation :question:
Document Management :question:
Management of Trucking documents
Software needed :question:
OX Drive for email :check:
Inno Portal for CRM
Mailchimp for email marketing
Safety & DOT compliance
Driver Compliance
US DOT number :red_cross:
MC Number** #1252889 :check:
Fleet/Carrier compliance
Authority Letter :red_cross:
US DOT number :red_cross:
MC Number
#1252889
:check:
MARKETING
Audience / Brokers
Moving Companies
Logistics Companies
Distribution Centers
Vehicle Transportation
Yard pickup
Websites
Main company
Slogan: You Drive! We Got the Rest :!:
Content Writer
Wordpress Site
Domain & SSL :check:
Logo :check:
Load Boards
CONVOY
TRUCKERPATH
DAT
Digital Marketing
Reputation Management :question:
Reviews
BBB
Google
Hiring Platforms
Craigslist
Flyers :warning:
Indeed :warning:
Press Release
Social Media
Twitter
Flyers :warning:
GOALS
Short Term
Operational
5 drivers in the fleet : :warning:
Financial
$1000 a month
Long Term
Operational
have the best reputation
Increase our fleet
Financial
50k a month
Cut costs
SWOT
Strengths
Customer Service
Organization
Not Mainsream / Not saturated
Revenue
Weakness
Bad admin
Bad Drivers
High Liability
Longer sales process
Threats
Self Driving Trucks (Technology)
Accidents
Non compliance
Non Respect of Contracts
Opportunities
Expand nationwide
Possible tax benefits
Solid Foundation of Customers
DISPATCH WORKFLOW
1
Research Trends
Minimum Rate
Load Volumes
Rates
Capacity
Weather / Events
3
Load Research
Sign Rate
Contact Brokers
Search Loads
Post Truck
Send Quick Pack
2
Use Research Tools
Safer
Google Maps
Credit Checker
Dispatch Spreadsheet
Fuel Finder
Samsara
Load Board
4
Dispatch
Driver unload Check in
Get copy of BOL
Send BOL and Invoice to Broker
Dispatch Truck
Manage Load in Transit
MARKETING
Distribution
Email campaigns
Local shops and boutiques w/ referarral promo
Use drivers to pass flyers at delivery
Chamber of Commerce
Industrial parks & warehouses
Create a Promo
Include useful items like calendar
Referral Promo
Vacation Flyers
Business Cards
Maximize your Prospects
Provide resources via email
Include promo flyer
Build relationships/ rapport
Incentives
Hotel Savings
Restaurants gifts
Luxury vacations
Solve a problem for the shipping manager
Low employee morale
Personal life stressors
1
Stand Out
No Low Rates
Use Marketing platform (marketingboost)
Use Incentive Marketing
Dominate Google Business
BOOKING
Max Freight Weights
Flatbed-48k
26 ft box truck-10k
Reefer-44k
Hot Shot Non CDL-10k
53 ft Dry Van-45k
DOs
Book short loads vs long loads
Coordinate LTL/partial loads
Search lowest deadhead miles from truck-100 miles
For same day loading pick close location
DON'Ts
Do NOT book 2-da y loads for 3 days delivery
:forbidden:
Do NOT book 1-day loads for 2 days delivery
:forbidden:
Do NOT book loads for pm delivery
:forbidden: