Please enable JavaScript.
Coggle requires JavaScript to display documents.
Thematic Analysis: Lingham Sauce - Coggle Diagram
Thematic Analysis: Lingham Sauce
Expectations
Premium
High
Spicy
Flavours to be added in product line
Soy sauce
Ginger
Tomyum
Lemongrass
Super hot
Oyster sauce
Improvement
Lower their price
Put their product in every store
Should put more marketing and advertisement
More flavours
Frequency of buying
Every two months in average
Replacement of Lingham sauce
Life
Maggie
Kimball
Beliefs to choose Lingham sauce
Taste
Family
Comparison to other brands
Pricey
Worth it
Better taste
Thicker texture
Taste like homemade
Problems to take Lingham sauce
Spicy
Hard to find
Usage of sauce in food or food making
Cooking
Dipping sauce
Flavours that suits Malaysian taste
Yes
Mayo
Hotter flavour
Weird taste
No
Impression
Popular at oversea
Delicious
Unique taste