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QUESTIONNAIRES - Coggle Diagram

- - - - to carry
      - transcribe
      - analyse
- - - - reach large numbers of people so you can have a large sample, making results more representative
    - - Cheaper
      - Distance is not an issue
      - can be completed when chose
    - - low rate fo response
      - questions may be misunderstood
      - researcher can not be sure who answered
      - some questions are unanswered
  - - - example, telephone questionnaire
    - - interviewer can explain the question
      - additional questions can be asked
      - higher response rate
      - interviewer can set a good relationship with participants
    - - interviewers may influence the answer
      - they take more time and are more expensive
      - participants may give socially desirable answers (influenced)
      - if several interviewers are used, they may approach their work in different ways
- - - - when the group being studied is aware that research is taking place and and of who the researcher is
    - - the group being studied is unaware of the research and is deceived into thinking the researcher is a real member of the group
    - - high in validity
      - deep understanding can be obtained
    - - presence of a participant observer may affect the behaviour of the group
      - reliability is low
      - unlikely that generalisations can be made about other groups
      - there are problems throughout the research in gaming access to the group
      - researcher needs to have the social characteristics that will allow them to be accepted
      - it involves a lot of time and energy
      - researchers may loose their objectivity