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Interview Protocol of Ramly Burger (Employee) - Coggle Diagram
Interview Protocol of Ramly Burger (Employee)
Demographic
Department
Marketing
Employment Status
Part-time employment
Full-time employment
Role
Gender
Male
Female
Working Experiences
Below 1 year
1-5 years
5 years and above
Age
31-44 years old
45 years old and above
18-30 years old
Question
Needs of Customer
Do you think the daily supply of current products can fulfil customer’s demand?
What are the aspects that you think your customers expected but Ramly don’t have?
How do you think that the current processed food that Ramly sells can meet the needs of the customers?
What are the aspects that you think the customer is concerned about for current products?
Uniqueness
What do you think about the uniqueness of Ramly burger compared with its competitors?
General Overview
Which category of customer do you meet to purchase the products?
Are you satisfied to work with Ramly? What is the most satisfying aspect? What is the least satisfying aspect?
What type of products do Ramly develop? What are the processes?
Weaknesses
Are you aware of any weaknesses in existing products? How can you improve them?
Are you aware of any flaw in processing Ramly burger? What initiative can you do for the process improvement?
Future Development
In your opinion, what are the types of products that Ramly has the opportunity to produce based on existing systems, experience and knowledge?
Do any customers ever request Ramly to produce any new products? What is it? Do you think Ramly is able to produce it?
Can you suggest any ideas of development on new products based on your experiences?
What kind of services do you think can be provided for customers in order to increase the sales?