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Activations - Coggle Diagram
Activations
How are they converting?
What billing term they subscribe?
Days to convert
Sales Channel
Trail Funnel
Direct/Indirect
New vs Repeat
Product
Promo/Campaigns
Internal / External Campaigns
Email
Affiliate
Where are they coming from?
Product or Product Industry
GEO
LT Channel
Country
Site .. one site vs another
What do we know about them?
Location
Oxygen ID
User Entitlement X
User Profile X
Customer Size - Converted users
New vs Repeat X
Email Engagement
Web Engagement
How are they using the product?
1st day of product use vs Trial start date
Usage vs Conversion
High Usage Low Conversion
Low Usage High Conversion
High Usage High Conversion
Low Usage Low Conversion
Number of usage Days
IPM Page hits