Computer Technologies in Business
Advantages
Usage and Applications
Management
used to manage the business and the company itself
Communication
For communication purposes which makes it easier and to keep in contact with clients, suppliers, and business partners
- Example: Email, instant messaging, push notifications, customer contact systems
- Allow automated support during off hours using computerized phone system
AI
- It is used to assis and improve business operations, and products and services
Sales
- Point-of-sales (POS) systems
- Online sales
- E-commerce, m-commerce, social commerce
Cashierless Shop
- No more human cashier and cash payments
- Use cameras, sensors and networks to keep track of costumers's movements and their purchases
- Allowing credit/debit card holders with smartphones
AR-enabled mcommerce
- An augmented reality with the mcommerce app which will provide a better shopping experience to customers
- Example: IKEA Place and Sephora Virtual Artist
Educating & Training Employees
- Provide job training for employees and also teach them on company policy, software use, SOP and safety
- Platform: webinars and live Q&A sessions
- Better organization and keeping track of documents, files and data
- Self sufficient in handling some task that used to be outsourced
- Cost effectiveness
- Automate and save money
- Cheaper research and development
- Better sales
- Manage customer relationship, loyalty and reward programs
- Selling goods and services online over the Internet
- Store large amount of data and files systematically
- Create models of new products using visualization software
Disadvantages
- Privacy and security concerns
- Destroy jobs
- Frauds
- Not all products/services can be sold online
- No personal touch
- Can be expensive
- Over reliance on technology
- Error
- Product cessation
- Ethics
What happen to Online business during MCO period ❓
- Become a new norm as it boomed globally. and need logistics, transport services, and computer technologies smooth operations
- Examples:
- Personal shopper
- Selling foods and other items
- Tutoring/couching
- Freelance work
Assisting and Improving Business operations by:
- Process automation
- Provide business insights
- Predictive maintenance
- Risk prediction
- Automated delivery
- R&D
AI-enabled products and services:
- Smart products
- Personalized recommendations
- Personalized services
- Facial recognition technology
- Customer service/helpdesk chatbots
- Smart Assistants
- Robot vacuums
POS SYSTEMS
- Used for retail transactions where it helps to calculate the payment amount and stores all transactions information also linked to other systems like inventory management system
- included with cash register, computer, monitor, cash drawer, receipt printer, card reader, barcode scanner and customer display
E-COMMERCE
- Types:
- B2C ( Business to Consumer) : companies sells products/services direct to consumer
- B2B (Business to Business) : Companies sell product/services direct to other companies
- C2C (Consumer to consumer) : consumer sells product/services to other consumers
- C2B ( Consumer to business) : consumer sell products/services to company
MOBILE ECOMMERCE
- refer to the use of mobile devices to enable online transactions where consumers can conduct transactions, price comparison, banking, travel reservations, and stock trading
- Example:
- Mobile shopping
- Mobile banking
- Mobile payments