Please enable JavaScript.

Coggle requires JavaScript to display documents.

new media and its role in contemporary society, the new media entails the…

- - - - Boyle → younger people have grown up with the media and are thus more likely to consumer multiple forms
    - - Both men and women use the new media however there are differences in the products they consume
        
        Men are more likely to own gaming consoles and tablets whereas women are more likely to own e-readers
      - Li and Kirkup →Men are more confident in the use of the media, with a positive attitude towards it and larger periods of consumption
    - - Helpser → a digital underclass is forming with those with lower education levels falling behind other groups regarding internet access