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Multimedia design principles, brand identity - Coggle Diagram
Multimedia design principles
text
video
animation
audio
fax
images
Target Audience
age range
sex
location
Ethnicity
Level of Wealth
Accessibility (eg. Disabled)
religion
house style
Font Styles and Sizes
Colour scheme
Tone of Language (Formal/ Informal/ Simple/ Complex)
brand image
the white space
Graphical User Interface
Easy to Use
easy to understand
Has Suitable Colours
has appeal
layout
The way information is arranged
clear
dynamic
visual points of interest
balance
contrast
unity, rhythm, and proportion.
consistency
making sure everything is the same and not even slightly off
informanation points
:
image
size
style
clarity
clarity
colour schemes
font
size
style
colour
emphasis
alignment
white space
the clean look
brand identity
