Memory & Attention
Attention
Definition: selective focus / processing of fraction of info
Dichotic listening task
- Different words in each ear
- Selectively attend to attended channel
- Still hear unattended channel (e.g. notice change in voice, name) -> cocktail party effect
=> bottleneck late in processing
Visual search task
- Find letters / colours
- Quick to find 1 feature => parallel processing
- Slower to find 2 features => serial processing
Divide attention
- Succeed if enough resources for both tasks
- Easier if less similar tasks
- Easier if more practice
Blindness
- Inattentional: don't notice something visible (but unexpected)
- Change: don't notice visual change (surprisingly)
- Because focusing on something else - not being processed
Short / long term memory
Evolutionary advantage - apply to new situations
Short-term memory
- 30s, limited capacity (5-9 items)
Serial position effect
- U shaped graph for recall of word list
Working memory
- Temporary processing workspace
Primacy effect: remember first words
=> long term memory
Recency effect: remember last words
=> short term memory
Transfer from short -> long term via rehearsal
- Maintenance rehearsal: repeat
- Elaborative rehearsal: add meaning - best for retention
- Phonological loop: sound
- Visuospatial sketchpad: visual & spatial
- Episodic buffer: temporary integration & processing
- Central executive: management & sequencing
Long-term memory
- Unlimited in capacity
Encoding: put into short term memory
Rehearsal: keep in short term memory
Explicit / implicit memory
Explicit
- Conscious, deliberate recall
Implicit
- Recall unconsciously
- e.g. skills
Tests
- Recall test (list of words)
- Cued recall test (with hints)
- Recognition test (pick from options)
Tests
- Word completion test
- Skill test
Amnesia
Retrograde: cannot remember events before cause
- Thalamus damage
Anterograde: cannot form memories after cause
- Have implicit memory, no explicit memory
- Hippocampus, thalamus damage
Brain
- Central executive: planning & sequencing in frontal lobe
- Visuospatial sketchpad: visual areas in occipital lobe
Brain
- Hippocampus: consolidation of short term memory
- Thalamus: sensory relay - affects new memories + recall
- Amygdala: remember emotive events more
- Strengthened synaptic connections
(activated more easily when repeated)
-> more likely to remember
Forgetting
1. Failure to encode
2. Retrieval failure
In long term, cues not strong enough
3. Decay
In long term, fades with disuse
4. Interference
Other items in memory interfere with retrieval
Difficult to distinguish from decay
- same symptoms
-> stronger cue may trigger retrieval
Proactive interference
- Trouble forming new memories
because old memories interfere - e.g. hard to remember new ph no
Retroactive interference
- Cannot remember old memories
because new memories interfere - e.g. no longer remember previous ph no
Reversing forgetting
- Hypnosis & truth serums: don't work (but people may give more detailed answers)
- Repression: no evidence, remember more if traumatic
Improving memory
Improve encoding
- Elaborative rehearsal: complex, visual mental image
- Depth encoding: meaning & connection
Improve retrieval
- Context reinstatement: form memories in same place as retrieval
- Retrieval practice: actively try to remember
Methods
- Scientifically proven
- Elaborative encoding, deep processing
- Context reinstatement (can go back to refresh memory)
- Use visuospatial sketchpad, amygdala (emotion)
Method of loci aka memory palace
- Visuospatial mnemonic
- Familiar place, leave items in order
Aboriginal Australian method
- Storytelling in landscape
Studies
Butterfly names
- 76 medical students, 20 butterfly names
- Method of loci (mind palace) + Aboriginal Australian method (stories in rock garden) + control
- Both better than control
- AA method better for recall in order, less forgetting, improved memory score
Nutrition
- Monash students - tricarboxylic acid sequence
- AA method (garden with narrative)