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Social Marketing in 2022/23 - Coggle Diagram
Social Marketing in 2022/23
Introduction- Qualify Sedge Beswick Seen connects as an expert
If we want to find out more about you/ seen connects and your worked where should we go and what should we do
The platforms discusssion
Which are the most useful platforms
Where should our content live
TikTok
Knowing the value
What good looks like D to C
how do we quatify results beyond just brand
Influencers Strategy
PAying for influence!
What is influence?
Not about working with and meeting your idols
Its about relationships
Celebrity to Established influences
Creating the perfect Brief
where do briefs go wrong
what do people fail to think about / do
just do it ! we pay you for it
Diversity issues
Who is your end customer
Make sure you represent who that audience base in.
Creative given - makes creative campaign hard
late Brief!
2 weeks min but more if complex