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UX Design course, UX research - Coggle Diagram

- - - - Usable
        
        Easy to use
      - Equitable
        
        We need to consider every single user's needs
      - Enjoyable
        
        consider feelings that emerge with the usage
        
        Research is needed for this
      - Useful
        
        solve problems
    - - Empathy is a huge part of UX
      - 3 different types of UX designers
        
        Interaction designers: Design the experience of a product and how it works | User needes + Business needs + what is possible to build
        
        Visual Designers: Focus on how a product or technology looks | Responsible for logos and visuals and product layouts
        
        Motion designer: Think about what it feels like for a user to move through a product
      - Common colegues we will work with
        
        UX Researchers: Make studies or inteviews that help us learn how people use a product
        
        UX Writers: Think about how to make the language within a product clearer | Ex.: button or adjusting the tone to be formal or friendly
        
        Production designers: Make sure first and final designs match in the fnished product materials and that the assets are ready to be handed off to the engineering team
        
        UX engineers: Translate the design's intent into a functioning experience.
        
        UX program managers: Ensure and timely communication so that the process of building a useful products moves smootjly from start to finish Ex: Setting up goals and writing project plans
      - Responsabilities
        
        Entry Level
        
        Research
        
        Wireframe (Layout)
        
        prototipes (Uma evolucao do Wireframe, pois mostra as transicoes entre uma pagina e outra)
        
        Information architecture (the content of each page)
    - - Brainstorm: Ideas, Audience and goals. Lots of research!
      - Define: use info from brainstorrm to set the focus of the project
      - Design: implement the ideas using various tools
      - Test: evaluation based on users tests. Identify areas to improve
      - Launch
    - - T-SHAPE designer - Specialist designer
  - - - Do my users have impairments or disabilities to consider–whether temporary, situational, or permanent?
        
        How familiar are my users with technology?
        
        How are my users accessing the product or service?
        
        Where and when are my users accessing the product or service?
        
        Have I considered all my potential users?
    - - design thinking framework
        
        emphatize: Learn learn about the user this might include surveys and interviews
        
        Define phase you will analyse the researchers made in the previous phase
        
        Ideate phase the goal here is to come up wait as many design options as possible
    - - Its important to focus on the platform that most suits your end user needs first. and later design for other platforms
- - - - Hero + Goal + conflict
      - As a [TYPE OF USER], I want to [ACTION], so that [BENEFIT]
- - - - A time-bound process, with five phases typpically spread over 5 full 8-hour days
        
        Phase 1: Understand
        
        Fase que ajuda voce a ter uma ideia clara do desafio
        
        Phase 2: Ideate
        
        Ter ideias e criar solucoes. Each participant sketch solutions.
        
        Phase 3: Decide
        
        decide which solutions you want to build.
        
        Phase 4: Prototype
        
        build the first version of your product. Something realistic enough to test your products.
        
        Phase 5: Test
        
        put your prototype in front of users.
      - How ro create a design sprint
        
        User research
        
        Call in the experts
        
        Find the right space White boards, move around furniture etc
        
        Gather supplies (make sure everyone have what they need
        
        Stablish sprint rules
        
        1 more item...
      - Design sprint brief (To be shared with the team before the sprint starts)
        
        State sprint challegne
        
        state deliberables
        
        Logistics: Where / When / Who / Sprint Leader
        
        Approvers
        
        Resources: A team!
        
        Project overview
        
        What has been created already?
        
        Road bocks
        
        Early wins, if any
        
        Estimated launch plan
        
        Hour by hour sprint schedule
      - Retrospective questions: Meetings that happen after the sprint to improve processes
        
        What went well
        
        What can be improved?
- - - - Example
  - - - personas tells stories
- - - - occurs when you start looking for evidence to prove a hypothesis you have
        
        overcoming: open ended questions / actively listen / include large sample of users
    - - assumption that others think the same way as you.
        
        overcoming: Identify and articulate your own assumptions
    - - Remember the first participant most strongly
        
        Overcoming: detailed notes and recordings of each interviews
    - - its easist to remember the last thing you heard
        
        Overcoming: detailed notes and recordings of each interviews
    - - The collection of attitudes and stereotypes we associate to people without our conscius knowledge